Our tool helps you create perfect vertical ads for TikTok, Instagram Stories and Reels, YouTube Shorts, and Snapchat by ensuring your content stays within the safe zones. Avoid having key elements like text, logos, and CTAs obscured by platform interfaces, and maximize the effectiveness of your ads.
TikTok uses a 9:16 aspect ratio, making it crucial to place your content strategically. Focus on keeping essential visuals in the center, avoiding the top 108px and bottom 320px where overlays, device notches, and the video length indicator may obstruct your content. Be mindful of the bottom left profile icon and bottom right text, as well as the 60px margins on both sides. Additionally, a 120px wide rectangle on the right side, extending 570px from the bottom, can cover important elements. For best results, utilize the upper third of the screen for key text, ensuring it's visible and unobstructed. Use our tool to apply the TikTok safe zone template and optimize your content placement.
When creating content for Instagram Stories, it's important to ensure that your key elements—like text, logos, and call-to-action buttons—are placed within the designated safe zones to avoid being obscured by Instagram's interface. Specifically, you should leave roughly 14% (250 pixels) of the top and 20% (340 pixels) of the bottom of your image free from critical content. This ensures that your profile icon at the top and call-to-action buttons at the bottom do not cover important information. Whether you're using an eye-catching image to showcase your brand or a product-focused photo to drive interest, our tool includes an Instagram Story safe zone template to help you optimize your ad placement effectively.
Instagram Reels ads are full-screen, vertical ads that seamlessly integrate into the Reels experience, appearing between individual Reels and looping for up to 30 seconds. To ensure your content remains visible and unobstructed by Instagram’s interface, leave 108 pixels from the top, 320 pixels from the bottom, 60 pixels from the left, and 120 pixels from the right free from critical elements such as text and logos. This will help prevent overlapping with captions, comments, and engagement buttons, which are typically located around these areas. Our tool includes an Instagram Reels safe zone template to help you position your content perfectly for maximum impact across the Reels tab, Explore, and the main feed.
YouTube Shorts present unique challenges with a UI that can obscure parts of your video. Use our YouTube Shorts safe zone template to position your content perfectly, ensuring all important elements are visible to viewers, leading to better engagement and viewer retention.
Snapchat ads often have overlays that can block key areas of your content. By using our Snapchat safe zone guide, you can ensure that your ads remain effective and that your message is clearly communicated.
Our tool helps you create perfectly optimized vertical ads by providing precise safe zone overlays for platforms like TikTok, Instagram Stories, Instagram Reels, Snapchat, and YouTube Shorts. It ensures that your essential content, such as text, logos, and CTAs, is not obscured by platform-specific UI elements.
Using our tool is simple. Upload your video or image, and the tool will automatically apply the relevant safe zone template for your chosen platform. You can then adjust your content to ensure that all key elements are positioned within the safe zones, avoiding any interference from platform UI components.
Safe zones are crucial because they help you avoid having important content covered by buttons, captions, or other interactive elements on social media platforms. By keeping your key visuals within these areas, you ensure that your ads are clear, effective, and able to engage your audience fully.
The tool currently supports TikTok Ads, Instagram Stories Ads, Instagram Reels Ads, Snapchat Ads, and YouTube Shorts. These are the most popular platforms for vertical video content, and our tool helps you optimize your ads for each of them.
We define the safe zones based on the largest possible UI elements that could appear on the screen, such as additional text, buttons, or interactive features. This ensures that even if the platform adds extra elements, your content remains visible and effective.
We are constantly evaluating additional platforms to support. If you have specific platforms in mind or want to suggest a feature, feel free to reach out to us using the contact button at the bottom of the page.